The Thread Post workflow turns a topic or idea into a multi-part thread, broken into numbered segments ready to publish.

How to Get There

From Content Workflows, select Thread Post.

Step 1: Give It an Input

In the Input box, add a topic, post idea, news, insight, article, or content snippet. Click Ideas + if you'd rather pick from ideas already generated for your brand.

Step 2: Add Brand Context (on by default)

With Add Brand Context toggled on, your thread pulls from:

• Brand Name
• Niche
• Target Audience
• Offer of Transformation
• Credentials & Additional Info

Each field can be edited inline using the pencil icon.

This is why these fields already show information they're pulling directly from the brand setup you completed earlier (see Getting Started with MarketingBlocks). You can still edit any field just for this post using the pencil icon, without changing your saved brand settings.

Step 3: Optional Toggles

• Product & Offers: Turn on to reference a specific product or offer in the thread.
• Writing Style: Turn on to apply your saved writing style/voice.

Step 4: Generate

Click Generate. Your thread appears on the right, broken into labeled sections (Thread 1, Thread 2, Thread 3, and so on) so you can see exactly how the full thread will read post by post.

Step 5: Review and Publish

From the generated thread, you can Publish, Rewrite, or open More for additional options (Copy Caption, Edit Text, Repurpose As, Delete). For the full breakdown of these options, see Rewriting, Repurposing & Editing Generated Content.