Your brand identity is the foundation for everything MarketingBlocks creates for you. This page holds the business details it uses for content generation, so the clearer it is, the better your content represents you.
You gave MarketingBlocks a first description of your brand when you set up your workspace. This page is where you come back to review or update it.
How to Get There
From the left-hand menu, click Brand to expand it, then click Identity.
What’s on This Page
At the top, you’ll see your brand name and photo, with the line “Business details used for content generation.” Two buttons sit on the right:
- Import brand knowledge: bring in existing knowledge about your brand.
- Edit identity: change your brand type, name, and photo.
Below that is your Brand profile, with a count of how many fields are completed.
Your Brand Profile
The profile is made up of these fields:
- Business overview
- Target audience
- Value proposition
- Experience & results
- Content goals
To change a field, click the pencil icon next to it. A field you haven’t filled in shows Not configured. Click Add details to complete it.
On the right, Profile setup shows how many fields are done and reminds you to complete the rest to improve generated content. Click Complete profile to continue where you left off.
Edit Your Identity
Click Edit identity to open the Brand identity window.
- Brand type: choose Personal brand (your experience and perspective) or Business brand (a company, team, or product).
- Brand name: enter or change the name.
- Profile photo: click Change photo to upload a new one. JPEG, PNG, or WebP, up to 10 MB.
- Click Save changes, or Cancel to close without saving.
Related Settings
The right side of the page also links to other parts of your brand:
- Voice & visual style: writing and visual defaults.
- Content pillars: pillars and topics.
- Products & offers: product details and links.
- Digital Twin: presenter and voice settings.
Click any of them to open it.
Stuck or have questions? Click the chat widget at the bottom-right of your dashboard, or email our support team at support@marketingblocks.ai. We’re happy to help.